Measure the current state
CloseDay connects managed Facebook acquisition, SMS-first qualification, remote estimating, proposals, deposits, pipeline visibility, and job-level cash discipline.
CloseDay
Close by Text. Own Your Market.
A text-first sales workflow with cost-per-close and CAC visibility as the operating scoreboard—from first response to funded job.
The operating reality
You do not need more disconnected lead activity. You need a visible path from acquisition spend to paying customer, job contribution, and cash required to deliver the promise.
CloseDay connects managed Facebook acquisition, SMS-first qualification, remote estimating, proposals, deposits, pipeline visibility, and job-level cash discipline.
Industry Packs preserve one operating system while changing the measurement, scope, exception, and funding logic for each trade.
Why CloseDay
Contractors rarely lose because they forgot the craft
The expensive failures happen around the work: a lead waits, an estimator drives before fit is known, a proposal sits, a deposit is spent elsewhere, or a profitable job runs short of cash before the next draw.
CloseDay gives those handoffs one owner, one connected record, and a financial result the operator can inspect.
The workflow
Lead → text → qualify → measure → quote → follow up → deposit → job
A new inquiry begins in SMS. Trade-specific inputs establish fit and scope. Standard work moves toward takeoff and quote; risk and exceptions go to a person. Proposal, signature, and payment preserve the customer context for fulfillment.
- Respond while intent is high.
- Collect information once.
- Keep judgment at the exception.
- Connect the close to acquisition and job cash.
Built for the trade
Industry Packs change the inputs—not the operating discipline
Fence requires footage, gates, grade, boundary, material, and access. Christmas Lights requires roofline, display design, seasonal inventory, install, takedown, and service reserve. Lawn Care requires route fit and recurring unit economics. Snow & Ice requires trigger, site risk, simultaneous capacity, and documentation.
Solve the leak
Start where the current workflow costs the most
CloseDay solutions are organized around operator problems, not a list of software labels.
The principles
A system built around the numbers that keep a contractor healthy
Cost per close is the scoreboard. Margin beats revenue. Deposits are job capital. Every job should fund itself. Speed compounds. Systems beat heroics.
Connected capabilities
Features serve the workflow
Managed Facebook ads, SMS-first response, Measure, Takeoff, quoting, deposits, Basic Ledger, CRM, follow-up, CloseDay Payments, supplier payout and Pulse are available from Base. Pro adds Field and deeper Pulse; Elite adds Full Ledger and deeper Pulse; Black carries the deepest Pulse tier.
Compare by best fit
Choose the system built around the problem you need owned
CloseDay begins with managed acquisition and follows the customer into remote sales, cost-per-close visibility, and job-level cash discipline. Competitor capabilities are presented only from documented first-party sources.
Use your numbers
The calculator comes before the pitch
Add every acquisition dollar. Divide by paying customers. Then decide whether the leak is spend, response, qualification, quoting, or follow-up.
Simple dollar example
Make the economics visible.
An operator already spending $6,000 to acquire 12 paying customers is paying $500 per close—often without knowing it. CloseDay makes that hidden cost visible and gives the operator a system to lower it.
Illustrative only. Use your own numbers and assumptions; this is not financial advice or a guaranteed forecast.
What changes
One clear rule. One accountable next action.
Keep the workflow accountable
Industry Packs preserve one operating system while changing the measurement, scope, exception, and funding logic for each trade.
Frequently asked questions
Practical buying questions
What is CloseDay?
CloseDay is a managed acquisition and contractor operating system connecting Facebook acquisition, SMS-first sales, remote workflows, proposals, deposits, pipeline visibility, and job cash.
Which trades does CloseDay support?
Approved Industry Packs cover Fence, Christmas Lights, Pressure Washing, Lawn Care, Snow & Ice, Outdoor Living / Decks, plus configurable workflows for other home services.
Does CloseDay replace trade judgment?
No. Standard work can move faster, while scope exceptions, safety, pricing, code, and customer judgment remain human.
Related reading
Keep following the operating system.
Want these numbers connected from lead to paying customer?
See how CloseDay would apply the workflow to your trade and market.
Book a Demo